What is inbound marketing
Are you keeping up with the changes in consumer behavior which brought out by the internet?
Why inbound marketing?
The Value of inbound marketing is...
How to get inbound
Start with defining the goals you want to achieve. For example, by how much you're looking to increase your website traffic, blog views, engagement and conversion rate.
a. Review your current performance, like past campaigns, to help you identify the blockers to your goals and brainstorm how to solve them.
b. Analyze the competition to differentiate yourself from competitors.
Study your target audience, such as learn about their goals and challenges, and be in their shoes to create content that's truly relevant, helpful and timely for them.